Archive

Archive for April, 2009

The biggest yes

April 25th, 2009
This stunning video has attracted over 19 million views in 5 days, can you tell why?
See if you can spot the reason why this video was so popular and let me know what you think!
Roberto Mazzoni

Please read more of my blog posts on my new blog that has been created to host all of my content and that will be kept updated regularly from now on. Commodoreblack.com was my first blog ever and I owe it my beginning in this beautiful blogging world, but with experience I learned that it was better for me ton create a blog that carried my own name. And I advise you to do the same if you ever plan to start a blog.

http://robertomazzoni.com

Internet Marketing

Liberation day

April 25th, 2009

Today in Italy, where I come from, they are celebrating the end of World War II and the liberation from the nazi invasion by the allied forces and the Italian liberation army. It is a date that was deeply ingrained in the memory of our parents or grand parents and that has a lot of relevance with the situation we are today in. WW II was made possible by the propaganda of a few governments that made it possible for hatred to be borne between nations and population with the end hidden purpose of serving destructive goals.

Propaganda was a key factor in setting a whole continent into war, every medium was being used to the purpose of “selling people” on the need to go to war: cinema, newspapers, radio and billboards. There was also a lot of canvassing in the street and it doesn’t surprise us that the dictators that eventually gained control of Italy and Germany were the ones that had better mastered the art of propaganda and that had gained the full control of the media.

After that dramatic period in history, the world at large realized that having control of communication channels meant power and the biggest of all powers for that matter as through the media and propaganda one can actually influence the decisions of a government, can favor the approval or rejection of a bill and can steer the outcome of a judicial proceeding.

Today the Internet and the social media tool associated with it give us, for the first time in history, the tools for ensuring freedom of communication and for overcoming and censorship and slanted propaganda. That’s why it makes a lot of sense to know them well and to master them not only for business purposes, which is quite possible, but also for bringing change and sanity to the areas where we can operate directly. Use it! Our freedom depend on it.

Roberto Mazzoni

Please read more of my blog posts on my new blog that has been created to host all of my content and that will be kept updated regularly from now on. Commodoreblack.com was my first blog ever and I owe it my beginning in this beautiful blogging world, but with experience I learned that it was better for me ton create a blog that carried my own name. And I advise you to do the same if you ever plan to start a blog.

http://robertomazzoni.com

Internet Marketing ,

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